Cabarrus Brewing marks 10 years with statewide expansion
New partnership with Johnson Brothers will bring Concord-based brewery’s beers to bars, restaurants and retailers across North Carolina.
Cabarrus Brewing Company is marking a major milestone, celebrating its 10-year anniversary with the launch of statewide distribution across North Carolina.
The expansion comes through a new partnership with Johnson Brothers Mutual Distributing of N.C., which will bring the brewery’s beers to restaurants, bars, grocery stores and bottle shops throughout the state beginning tomorrow.
Founded in 2016 and based at Gibson Mill, Cabarrus Brewing, located at 329 McGill Ave. NW, has grown from a local taproom into one of the region’s most recognizable craft breweries, building a reputation for approachable, high-quality beers and a strong regional following.
“As we enter our second decade, this next step is about building a smarter, more sustainable growth model,” said Steve Steinbacher, managing partner of Cabarrus Brewing. “Growth for growth’s sake has never been the goal. After evaluating several partners, Johnson Brothers stood out for their scale, craft portfolio experience and statewide reach.”
Steinbacher said the partnership will allow the company to expand more efficiently while maintaining consistency in its products — a key priority as the craft beer industry faces increasing competition and tightening margins.
“In a challenging craft beer market, efficiency and focus are critical, and this positions us well for long-term success,” he said.
Under the agreement, Johnson Brothers will lead distribution efforts, with an initial rollout focused on the Charlotte metro area, the Triad, Hickory, the foothills and western North Carolina. The expansion will be supported through the distributor’s Charlotte network.
Over the past decade, Cabarrus Brewing has also become a destination in its own right. Its taproom regularly hosts live music, food trucks and community events that draw visitors from across the region.
In addition to its Concord operations, the brewery’s beers are also produced on-site at its sister company, Towel City Tavern, further expanding its footprint within Cabarrus County.
The statewide launch represents a significant step forward for the company as it looks to grow its presence while maintaining the local identity that helped define its first decade.
For more information, visit Cabarrus Brewing Company’s website or follow @cabarrusbrewco on social media.