The Cabarrus Compass

The Cabarrus Compass

Getting in the (Focal)Groove: How Two Friends Built a Marketing Consulting Company Supporting Local Businesses

Through FocalGroove, longtime friends Shropshire and Fodeke turn their marketing and branding expertise into real results for small businesses.

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Chris Miller
Sep 23, 2025
∙ Paid
Good friends and business partners Mark Shropshire and Bayo Fodeke started FocalGroove last year. Photo credit: Bayo Fodeke.

When Mark Shropshire and Bayo Fodeke team up, ideas click into place, strategies come alive, and small businesses get tangible results.

Both bring decades of experience in digital marketing, web development, and software, but it’s their collaboration that sparks the real magic.

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